Future of Work is Generation Z



Dan Smolen interviews author Hana Ben-Shabat. She illustrates how the future of work is Generation Z.

Hana is the author of Gen Z 360: Preparing for the Inevitable Change in Culture, Work, and Commerce. And, to tell the generation’s story, she gleaned considerable insight from a large sampling of the cohort.

This much is evident: Gen Z is changing every aspect of life and work. And, the oldest among them, people in their early 20s, are positively shaping the future of work and the workplace.

In a wide ranging discussion, Hana:

  • Describes her firm, Gen Z Planet, and its unique value to clients and prospects. Starts at 4:28
  • Offers key insight she learned in writing her book about Generation Z. Starts at 5:28
  • Contrasts Generation Z from the Millennials and other demographic cohorts through the lens of events. Starts at 9:11
  • Provides examples of how forward thinking companies are engaging Gen Z workers. Starts at 17:24
  • Explains Gen Z’s “high tech, high touch” engagement preferences and how managers can lead them to achieve successful work outcomes. Starts at 21:03
  • Illustrates how Gen Z will change the workplace. Starts at 37:34

Gen Z workers thrive in what Hana describes as “high tech, high touch” environments. And, on the job, their motivations may seem contradictory: they seek financial success, recognition, and autonomy. However, they also seek intentional leadership from their bosses. According to Hana:

“The leaders of the future are going to be successful when they show empathy and compassion.”

The future of work is Generation Z. Yes, they will turn the workplace upside down. But everyone who works will benefit from better career experiences and outcomes.

About our guest:

Hana Ben-Shabat is the founder Gen Z Planet. She earned a Bachelor of Arts in Political Science from Tel Aviv University and an MBA from the Rotterdam School of Management at Erasmus University. She lives and works in New York City.

EPISODE DATE: March 18, 2022

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